Mr. Poldy, Founder

Has been in the Business for 60 Years. Since his early 20s Mr Poldy has traded and had his own business in addition to being an acrobat and a actor/dancer for some years. In South Africa he is known as a strong player in the Jewelry and Diamond industry since 1981 and retired at the age of 83 leaving a legacy to Aviva Ezra, his daughter.

Aviva Ezra, Director

Aviva Ezra has grown up under the tutelage of her father, CapeDiamond Exchange founder, Mr. Poldy. 
 
Aviva gained invaluable experience through working in an array of positions in family businesses throughout her life. 
 
In 2015, Mr. Poldy fulfilled his dream of handing down his business of 40 years to his only daughter. While she was lucky enough to have his breadth of wisdom passed down first hand, Mr. Poldy was most excited by the fresh energy and ideas she livened Cape Diamond Exchange with. 
 
Finally fulfilling her passion in the jewelry business, Aviva Ezra is the new Director of Cape Diamond Exchange, and she is doing what she loves every day. 

 

Carl - Sales Consultant and Stock Controller

Carl has begun working with Mr. Poldy since 1994 in the wholesale business “Poldy Jewellers”. Carl keeps the order in the company in all areas from supplies to jewels to diamonds. He is responsible for the management of our entire range of our wonderful stock, which is no small job! He shares his experience freely with the customer, to offer them the absolute best.

 

 

 

Charlotte: Sales Consultant and Diamond Expert 

Charlotte has been in the trade since 1991, and with Cape Diamond Exchange since 2008. She is a detail-obsessed diamond and Tanzanite specialist who offers immense expertise in terms of quality control of all our gemstones and jewelry.

 

  

Delphine - Administration and Bookkeeper

Delphine keeps us on track and on record! This capable and friendly lady began her career in 1985 with Mr Poldy. She has been with the family for all these years! Her admin expertise and bookkeeping experience is invaluable in helping the company run smoothly.

 

Thandile: Security and Messenger 

Thandile has been working with Mr Poldy for since 2011, in different position and in the last 6 years as a strong and steady security guard, and swift messenger.

 

Gavin Security Guard and Driver

Gavin is the latest addition to the company. Working in the Security Industry since 2005, Gavin is now with Cape Diamond Exchange guarding our shop and being our safe driver as needed. 

Gordon: Public Relations Officer 

After working for many years as a security guard, Gordon is now our public relation officer, responsible for making contact with new clients, hotel concierges, taxi drivers and tour guides to promote the company.

 

Stephanie: Digital Marketing Strategist 

Stephanie is a driven and passionate digital marketing strategist with more than a decade of experience across the fields of online marketing and PR. She came on board with the purpose to design and implement marketing strategies and continue with our brand awareness.

 

Irit: Social Media Content Creator 

Irit has a multimedia background covering theater, television, radio, magazines, and newspapers. Having taken her comedic performing and writing talents from the spotlight to the social media pages, she has been creating content for Cape Diamond Exchange since 2017.